
Stephanie is a maternity, newborn and child photographer in Austin, TX, who does about 8 shoots per month, for which she charges $300 each. She has 2 small children and is spending all of her stay at home mom time working on photography.
She likes to do her own editing and prefers to communicate with and bill her clients herself, but forgets to remind her clients when they need to order prints or when their galleries are expiring. She also finds the packaging part to be fun, so she doesn't need help with that. She doesn't offer client CDs. She does, however, have several online albums that need to be uploaded to for each session and she can't seem to stay on top of all of them. Each of her sessions produces about 40 final images.
During her two week trial period, we did 20 hours of work to figure out what she needed from us and how long each of her processes would take. For that 20 hours of trial time, we charged her $100.
After those two weeks were up, we set up a monthly and per session breakdown of how much our services would cost.
Her pricing breakdown looks like this:
Resizing/watermarking: $10/session (app. 30 minutes)
Uploading to her website, blog, Flickr account, and facebook fan page: $20/session (app. 45 minutes)
So, Stephanie hands her photos over to us after they're edited, saving her 1-1.5 hours of work on each session, or 8-12 hours a month. For that, she pays us $30/session or $240/month.
Stephanie makes use of 2 of our monthly services:
Secure off site back-up: $5/month
Client reminder emails about print orders: $15/month (app. 30 minutes)
Her monthly total, on average: $260/month
She will update her pricing structure in January to absorb the cost of outsourcing.